My name is Monique Toonen (1965), known as The Financial Alchemist - the woman behind UpAffluence and the concept MATCH YOUR WEALTH. Entrepreneur since 2009. Founder of the B.L.I.S.S. Method - a framework that guides high-achieving women stop running on survival and build wealth from embodiment - wealth that feels easy. Peaceful. Not just to achieve financial and emotional freedom - but to hold money and love without abandoning yourself in the process.

Because money is never the problem.
Survival patterns are.

After helping dozens of high-achieving women in your position, I can tell you this: the amount of money you have has nothing to do with feeling free. And men of your caliber not seeing you as lovable is simply not the truth.

I believed it once.
I was successful. I made money. I was in relationships. And still, I felt financially and emotionally unfree.


THEN I GOT SICK IN 2020
Even as a strong, high-achieving woman, on the outside, everything looked controlled.
The routine.
The emotional suppression.
The constant functioning.

I had money. I had a relationship. But I did not feel alive. I understand something clearly now:
What we suppress eventually speaks through the body. My diagnosis confronted me with one truth - I had built success, but I had not embodied it.

I was still surviving.

So, I handled chemotherapy “well”, luckily the process went according to the happy flow. Yet, the lack of my heart's desire, wanting to travel and explore the world, in search of new experiences and adventures was failing me big time, my desire for variety to feel alive and healthy was activated on a deep soul-level after I was declared - healed - from triple negative breast cancer. Yet, inside, I was still exhausted. my energy reduced with 50%!.

Despite financial stability and having a relationship, I felt the pain of an un-lived life.
From the outside, nothing was wrong. Inside, I felt empty.
Bored.
Over-responsible.
Negotiating my worth in subtle ways.

I had beliefs like:
“Strong women are too much.”
“You need more money to feel safe.”
“There are no real men anymore men.”

None of that was true.

But what was true?
Old survival patterns were running my nervous system - shaping my relationships and my money decisions. After my divorce in 2015, I had already begun studying financial literacy, real estate, and more deeply about integrative coaching.
I understood systems. I understood money.

But I hadn’t yet addressed the emotional survival underneath.
Once I did - everything shifted.
Not because I pushed harder.
But because I stopped negotiating my worth.

Within four years, I reorganized my life and became financially free in a way that felt calm - not pressured. I recalibrated my relationships and my money from a different standard, where money compounds without pressure, and relationships that once felt draining fall away, replaced by connections that mirror my inner growth.

Not from survival.
From embodiment.

This did not happen automatically.
It required confronting old patterns.
Deep healing.
Radical ownership.

But I now know this:
If I had not stopped running on survival, nothing would have changed.

I would still be functioning.
Still achieving.
Still tired.

Do you recognize yourself in this?
Successful - but carrying too much.
Capable - but exhausted.
Strong - but longing for kindness without abandoning yourself.

You are not meant to emotionally survive your life.
You are meant to build wealth without exhaustion -and live it.

Are you ready to stop surviving and start receiving with ease?

Then let’s talk.

Wealth is seeking you.
Are you a match?

Price is what is Pay

Value is what you Get

Warren Buffett

A dream without a Master plan is a delusion

Simon Hedley